Addemar, Belgian market leader in web based marketing software, is from now on ‘support partner’ of the Erik Van Vooren DM Institute. Addemar repositioned itself recently with an innovative multichannel solution (see www.addemar.com), a philosophy that fits perfectly with the broad look at DM that the Erik Van Vooren DM Institute likes to spread. The latter one gets the opportunity to reach a broader public through Addemar. However, Addemar’s broad expertise will also turn out to be a big bonus for the DM Institute: supporting the website, launching the campaigns, sending communication... Addemar on the other hand gets the opportunity to offer many quality trainings to customers and prospects. The Erik Van Vooren DM Institute can guarantee that quality because of the cooperation with Europe’s most prominent DM Educational institutes. (see www.dminstitute.be)